For companies like Apple, HP, STIHL or IKEA circular economy is the epicenter of innovation. The first step towards a circular business model is to gain more control over product lifecycles and secondary market items. Offering products via subscription is, therefore, a prerequisite for circularity.
Setting up in-house subscription models takes original equipment manufacturers (OEMs) on average 1,5 years for each market. Fairown offers a 10x faster solution to this complex and time-consuming challenge, allowing these companies to establish subscription plans for their physical products within 5 weeks, depending on the respective country.